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Privacy Policy

Effective March 26, 2009


1.    Introduction

Your privacy concerns are important to Lierac USA, and protecting Your privacy and safeguarding Your information is one of Our highest goals.  You need to know what information is being collected about You through Our website Lierac-usa.com and how Your information may be used.  To that end, this Privacy Policy explains what information We may collect about You.

2.    Collection of Information

In connection with Your use of the website www.lierac-usa.com and/or the Service, You will provide the majority of the information We collect about You. For example, We may require You to provide certain information, including, but not limited to, Your name, mailing address, e-mail addresses, telephone number and other personally identifiable information.  Other information collected by Us may be provided automatically when You access the Service, such as observing Your use of the Service, through the use of cookies (described below) and may be obtained from other sources such as Our business partners.

3.    No Collection of Children's Personal Information

Our Site and Services are intended for general audiences and commercial use.  We do not knowingly collect any personal information from children under the age of 13.  We reserve the right to delete any information We believe to be in violation of this Privacy Policy.  

4.    Use of Information

We may share the information We collect about You with Our affiliates.  An affiliate is a company that We own, control or one that is under common control with Us.  Unless You “opt-out” as described below, the information that we collect will be limited to the following uses:
(a) To administer, monitor, and improve the Site in order to make the online experience more relevant;
(b) To enroll You in our  email list; and/or
(c) In no event will We share the information We collect about you with anyone else except as expressly provided herein, and We will use such information only for Ales Group companies.


5.    Opting-Out

You may opt-out from participating in the Lierac email list or from allowing the use of Your information for future marketing efforts by Us, Our sponsored franchises, and/or Our affiliates by any of the following methods:
(a) At any time by emailing info@lierac-usa.com
(b) By clicking on the “opt-out” link(s) on the registration form, provided the registration format is supported by Your web browser;
(c) At any time by writing to
Alès Group, USA
1350 Avenue of the Americas, 6th Floor
New York, NY 10019


6.    Cookies

When You visit the Site, We may place a text file called a “cookie” on Your computer’s hard drive.  A cookie is a small piece of information that a web-service can store on Your web browser and later retrieve.  A cookie enables the Service to recognize You as a prior user, provides the Service with information regarding Your prior use and assists Us in determining what portions of the Service are most appropriate for You.  Your Web browser may provide You with the ability to not accept cookies.  However, in order to take full advantage of the Service, We recommend that You accept cookies from the Site.  

7.    Disclosure

Except as described above, We do not sell, license, lease or otherwise disclose Your information to any other parties; except that We may disclose Your information when We believe, in good faith, that disclosure is reasonably necessary to comply with laws, law enforcement or court orders, or to protect the rights, property or safety of another person, including Our own property or rights.

8.    No Liability

We have made significant investments in protecting and safeguarding Your information.  We continuously upgrade and enhance Our security measures as new tools, techniques and technology become available.  However, We do not guarantee that any such information will not be misused or disclosed to third parties. We will not have any liability to You for any such misuse or disclosure.  If You choose to purchase a product or service offered by another company, any information You share with that company will not be controlled by this Privacy Policy and You do so at Your own risk and We have no liability to You.

9.    Consent

By visiting the Site and/or using the Service, You consent to the collection and use of Your information as set forth in this Privacy Policy.  If We decide to change this Privacy Policy, which We may do at any time without notice to You, We will post those changes on this page.  By continuing to visit the Site and/or use the Service after We have posted the changes, You agree to and accept such changes.  You should periodically check the Site and/or the Service for changes to this Privacy Policy.

10.    Additional Information

You accept and agree to be bound this Privacy Policy and the Terms and Conditions of Use.